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Loyalty Marketing.
How well do you know your customers?
Do you know for instance, how many rounds your best
customers are playing annually? More importantly,
do you know who your most profitable customers are? If not, it's time
that you know. Remember, it is far easier keeping your
customers than finding new ones. To help in this
effort, we are bringing a new technology to the golf
business. Be the first to edge out your
competitors with the NEW IGM SmartCard!
NEW FOR 2006! The Golf
Intelligent™ Card - 2 Cards in 1
Impact Golf Marketing is proud to announce a new
SmartCard that will revolutionize customer loyalty in
the golf industry! The new IGM Golf
Intelligent
™ Card doubles
as both a loyalty card and a gift card, tracking loyalty
dollars and gift dollars all on the same card. No
longer do you need two separate cards!
How it works...The chip embedded in the
SmartCard monitors all loyalty and gift card
transactions. You need only purchase our SmartCard
terminal and 500 cards to get started. The
transaction time is less than 12 seconds.
- Customer Loyalty Program
Our revolutionary program makes rewarding
your customers simple.
Set the cash back rewards percentage and
the system will auto-reward your customers once the card
is swiped. You can even set the reward percentage to a
different figure for every day of the week.
Everyone has slow days? Now reward your customers
more for playing on your off peak days. Set higher
percentages for off days and let the system calculate
and store the reward for you. Like we said,
marketing made simple! The transaction is simple
as well...
- Insert the customer's card in the
terminal.
- Choose Loyalty Program with one
simple key press.
- Choose Add or Redeem loyalty
value.
- If you choose Add Value, you then
enter the purchase amount.
- The system automatically awards
the customer with a predetermined percentage of the
purchase amount. This reward is immediately
stored in the Smart Chip on the card (and backed up
online).
- Gift Card
Program - The IGM SmartCard
Doubles as a Gift Card!
The numbers are staggering. Gift cards sales
increased to more than $18.7 billion dollars nationwide
during the 2005 holiday shopping season alone.
More and more shoppers are looking for the quick and
easy gift. The IGM SmartCard can also be sold as a
gift card and was a tremendous asset to our customers in
2005. Replace those paper gift certificates with a
first class marketing piece that stays with your
customer 365 days a year!
Through the use of these technologies,
IGM will build marketing strategies to sell more rounds,
increase customer appreciation, all without having to
run discounted rates. Let us help you stay
one step ahead of your competition by implementing this
technology today. |
